Industry News
Hang Up System officially launches at Surf Expo
The January Surf Expo in Orlando saw the official release of the Hang Up System for Surfboards in North America. It was nothing short of a huge success as more than 200 stores took orders forms for the system and currently about 80 stores already converting some or all of their retail surfboard presentation to Hang Ups.
Many of the retailers that visited the Global Surf Industries booth at the show said that it was the best innovation they has seen there. The device allows for surfboards to be hung by their fin system using the patent pending Hang Up hook. The system gives stores a huge amount of flexibility in where they can display boards in their stores.
“I would like to see the board room out the back of the store become a thing of the past” said Mark Kelly – President of Global Surf Industries. “ More and more stores are seeing that hardware is where it is at. With the distribution of surf clothing going way outside the surf channel the one thing that surf stores can excel at is specialty advice and sales in the hardware area. Having hardware up the front of the store makes sense”.
The retail market has been screaming for a professional surfboard display system for a long time. Many of the racking systems that are available now take up huge amounts of the retail floor and actually end up damaging the boards. The Hang Up system can be used on any hanging rack that is high enough off the ground. You can even use regular slat wall fitting.
“The system is so sturdy we hung our SUPs off it at the show. People were amazed at the space saving properties as well. We received nothing but positive comments and orders at the show. ” Said Kelly. The system has three separate hangers for surfboards with FCS, Futures or Longboard boxes. The Hang Up system is exclusively sold by Global Surf Industries and their network of international distributors around the world.
For more information on the Hang Up system go to surfingindustries.com/hangups
www.surfindustries.com/hangups
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